ShearShare was proud to be a part of Premiere Columbus’ annual trade show on October 2nd and 3rd! The event is a chance for licensed professionals in the beauty industry to connect with manufacturers and distributors of hair, nail, and skincare products. This event provides multiple resources for discovering new techniques, new trends, and new products to further professionals’ careers. “Premiere Columbus is the place to explore everything that’s happening in the beauty industry,” according to the Premier Columbus team.
The event is a chance for licensed professionals in the beauty industry to connect with manufacturers and distributors of hair, nail, and skincare products. This event provides multiple resources for discovering new techniques, new trends, and new products to further professionals’ careers. “Premiere Columbus is the place to explore everything that’s happening in the beauty industry,” according to the Premier Columbus team.
Class is in Session at Premiere Columbus
Attendees were granted access to the exhibit floor, stage presentations, workshops, and over 130 complimentary classes – including a class taught by our CEO, Dr. Tye Caldwell. During the trade show, Dr. Tye taught two classes about how salon and shop owners can stay afloat during a recession. With “recession 2022” around the corner, we’re all looking for ways to future-proof our beauty and barbering businesses. As a 30-year industry veteran, Dr. Tye shared lessons learned while running an award-winning salon and barbershop during crises like the 2007 economic downturn, Y2K, and COVID-19. He went over his five tips on how to sustain a business and navigate during a recession.
Did you know that 74% of us are worried about the recession and 85% are concerned about inflation? Here are Dr. Tye’s tips on maintaining a business during an economic downturn.
- Cut expenses – plan a worst-case and best-case scenario for your budget now. Getting ahead of what’s to come ensures that there will be few budget surprises.
- Increase your emergency fund – typically your business savings account should last you three months, but Dr. Tye suggests extending this fund to cover you for six months. If COVID taught us anything, it’s that we need to be ready with a rainy-day fund.
- Monetize your knowledge – create another income by teaching an on-demand course for other industry professionals. The average rate for a freelance consultant in the U.S. is over $75 an hour.
- Protect your mental health and avoid burnout – 50% of people have mental health challenges (including anxiety) after recovering from COVID. Incorporate journaling, working out, and me with loved ones into your routine to avoid burnout.
- Keep smart investments – now is NOT the time to cut your Simplified Employee Pension Plan or offload your real estate. Now is the time to invest in good talent – your support system is everything!
According to Dr. Tye, “Whether you are behind the chair or not, your personal brand is important to your small business.” You attract what you want out of your business.
ShearShare Appreciation Dinner
While in Ohio, we also held a dinner for a select group of ShearShare Pros at Marcella’s. The dinner consisted of great food, networking, and a chance to hear from our community about how the app helps them earn money and maintain their business. Patty Schopp, a ShearShare pro in Columbus, turned to ShearShare after experiencing a car accident that left her unable to work. Once her health improved, she used our app to find various salons available to rent daily and was able to make an income and get back to doing what she loves. These personal stories remind us why we love what we do.
We Love Our Community
ShearShare takes every opportunity to hear from our community and we appreciate all of your feedback. So let us know, what city should we visit for our next community meetup. Let us know in the comments and we may pop up in your city!
